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Adam D. Grossman is the Founder and CEO of Papa & Barkley, a leading California branded product company selling cannabis-based pain and wellness products. The company makes topical balms and transdermal patches, as well as consumables including tinctures and capsules. Prior to Papa & Barkley, Mr. Grossman was a founder and principal of The Alta Fund, a boutique investment fund and advisory firm that couples investment dollars with operating expertise. Grossman is an active investor and serves on the board of several privately held companies. He received his undergraduate degree in economics from the University of Massachusetts and his JD and MBA degrees from Georgetown University. He is active in charitable organizations and community development projects in Dallas, New York City and Buenos Aires, Argentina.



Executive Director


Natalynne holds a Bachelor of Science degree from Humboldt State University in Environmental Science: Public Policy. Between 2008 and 2017 Natalynne worked with the Environmental Protection Information Center, a regional environmental advocacy organization that works to protect and restore the forests of Northwest California. During her tenure she developed extensive experience in nonprofit management. In addition, she developed relationships with state and regional legislators and regulators, and built alliances with land managers and owners.

In 2014 and 2015, Natalynne helped facilitate dialogue between environmental organizations, cannabis farmers, and the public. By working across political boundaries Natalynne helped shape Humboldt County’s landmark Medical Marijuana Land Use Ordinance for the benefit of farms, forests and fish. Immediately following the passage of the Land Use ordinance, Natalynne worked with other non-profits, state agencies, Humboldt County Planning and Building and the cannabis business community to write, develop and distribute over 6,000 Cannabis Farmers Compliance Handbooks. The handbooks were designed to provide farmers with the tools necessary to understand and comply with the new laws and regulations.

Natalynne initially became involved with the burgeoning public discourse of how to effectively regulate cannabis agriculture in 2010 while managing the successful political campaign to re-elect District Attorney Paul Gallegos.

Natalynne holds a certification from the Cascadia Center for Leadership with skills in public engagement and meeting facilitation.